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Energy Drink Comparison: Shot v. Canned – Round 3

Monday, June 29, 2009
Round 3: Cost

For most of us cost is the greatest determining factor of a purchasing decision. Getting more "bang for your buck" is how we tend to shop, and striving to find what we want at the lowest price is not a choice, but a necessity. No one wants to waste money on something that doesn’t deliver, so we scrutinize and analyze packaging, portions, promises and performance of the things consume and use daily.

Round 3 of the Energy Drink Comparison analyzes what a 5-Hour Energy shot and a competing canned energy drink will cost you for the year - not just in dollars and cents, but in loss of production due to the crash that follows some energy drink consumption.

Most people need a morning stimulant to get their day rolling. Whether it is tea, coffee or an energy drink, starting the morning routine without something extra is unthinkable. Being such an important factor to getting our lives back in gear after the slumber, some may overlook how it’s hitting the pocket book.

A fair price for a 16 oz. energy drink is around $2.50 and for the 5-Hour Energy shot it’s roughly $3.00. Clearly a year’s worth of canned energy drinks will be expensive, but not as expensive as the 5-Hour Energy shot. Now before dollar signs become the final verdict over everything else that was mentioned in Round 1: Comparing Ingredients or Round 2: Convenience and Portability, consider the hit to your production time that the crash from a canned energy drink can deliver. That’s not the case with the 5-Hour Energy shot. The ingredients in a 5-Hour Energy shot are simple, and they won’t bog you down. In fact, everything in 5-Hour Energy is found in every day food or already in our bodies. If you spend $2.50 on a canned energy drink and it doesn’t deliver, you’re just wasting money, but when you slam a slightly more expensive 5-Hour Energy shot and it works just like it’s advertised, every time, then it’s worth every penny. You can’t put a price on feeling bright and alert.

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Wallace and Rookie Gaughan Still in Top Ten Heading to New Hampshire

Wednesday, June 24, 2009
The drivers of 5-Hour Energy Racing wrapped up a weekend of consistent and persistent driving to maintain their rankings and the charge forward to the championship.

5-Hour Energy Racing rookie Brendan Gaughan entered the Milwaukee Mile with solid footing in a top-10 position for the NASCAR Nationwide series on June 20, and his consistency in the NorthernTool.com 250 pulled in a top-15 finish that kept him in the rankings to pull in a championship season.

Gaughan started the night out strong from the third position and would take the No. 62 5-Hour Energy Extra Strength Chevrolet to the front and had a battle for the lead. As the 250 laps counted down Gaughan faced handling issues and slipped back. After dropping to 19th, Gaughan fought his way back through the pack to finish 13th and maintain his ranking in the championship standings just one point behind Mike Bliss and 6th place.

His 5-Hour Energy Racing teammate Steve Wallace started in 28th and made his way into the top-10 in fewer than 90 laps. A late race battle with a lapped car almost took Wallace out of the race, but the young gun steered the No. 66 Chevrolet to a 6th place finish and earned the Mobile 1 Command Performance Drive of the Race Award. Wallace’s commanding performance this weekend in West Allis, Wis. kept him in the 10th position for the NASCAR Nationwide championship run and impressed the fans and sponsors just like every weekend.

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5-Hour Energy Cars Climb the Ranks in the NASCAR Nationwide Series Championship

Friday, June 19, 2009
The cars of 5-Hour Energy Racing have thundered their way up the rankings of the NASCAR Nationwide Series and earned some impressive driver awards along the way.

After a 7th place finish in the Federated Auto Parts 300 at Nashville Superspeedway on June 6, 5-Hour Energy driver Steve Wallace took home the Featherlite “Most Improved Driver” award. The wheelman of the No. 66 5-Hour Energy Chevrolet crossed the line 22 places better than the week prior at Dover and moved up to the 10th position in the championship points standings.

This is the second season Wallace has been a pilot for the 5-Hour Energy team. Last year fans watched the young gun capture his first career top-5 and top-10 finishes with a little added boost from his preferred pre-race beverage.

In the No. 62 Extra Strength 5-Hour Energy Chevrolet, rookie Brendan Gaughan finished in second place in the CarQuest Auto Parts 300 at Lowe’s Motor Speedway on May 23. More recently Gaughan sealed a fourth place finish in the Meijer 300 at Kentucky Speedway. It was only his fourth race in the Nationwide Series and he impressed the crowd as the highest finishing rookie in the June 13 race. Gaughan stands solid in 7th place for the championship and has ample races left to make it to the top with a little help from a shot of Extra Strength 5-Hour Energy.

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Energy Drink Comparison: Shot v. Canned – Round 2

Friday, June 12, 2009
Round 2: Convenience and Portability

To stay competitive in this dwindling workforce you have to be constantly on the move. It doesn’t matter if it’s the early morning walk with the dog, the loading and unloading of the kids in and out of the van, or the pacing from the printer to your desk and back just to realize the file was never sent. You’re conscience that productivity is a result of time and effort, the former you don’t have enough of and the latter you strive to keep at full tilt.

You don’t have time to fumble with inconveniences, which also take effort away from bigger things. The next criterion of the Energy Drink Comparison scrutinizes how you store, carry and enjoy that daily energy boost in consideration of time and effort needed. This criterion is the convenience factor.

Canned energy drinks are like many other beverages, they need to be refrigerated even for the smallest enjoyment. The 5-Hour Energy shot was created knowing that a refrigerator is a convenience most don’t enjoy in their vehicles, on the construction site or in the libraries of our universities. The energy shot taste is enjoyable both ice cold or room temperature. Which means it’ll be great even after sitting in your briefcase during a meeting, your Harley’s saddle bag during the rally and even in your pocket next to the spare change.

We don’t need to argue that the shot can be placed in much smaller locations than the 16 oz. canned drink – that’s noticeable to most. The big factor here is your time, the time taken for consumption. Simply put, it’s 2 versus 16 ounces. Energy shots can be sipped over time or taken straight down the hatch in seconds. For that fizzy, canned competitor, well 16 oz. is much smaller than the 32-ouncers found in the same convenience store cooler, but you’re still going to need some time to finish it. Perhaps you enjoy having a drink over a shot. So you drink some now and want to save some for later, right? Chances are that can let out a carbonated hiss when you popped the top and unfortunately you don’t have a screw-on cap like the shot - just another approach to help you enjoy that energy boost now and later from 5-Hour Energy.

The chart below provides a breakdown of Round 2. The shot’s size, packaging and drink formula are examined to create an energy beverage that is convenient and portable for the consumer. Again, as seen in Round 1, less is definitely more.




Check Out Round 3: A Cost Comparison

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The Search for 5-Hour Energy’s A-List

Monday, June 1, 2009
June 1, 2009

The team at 5-Hour Energy is searching for its top fans. We’re looking for those individuals who have taken on and broken down the barriers of a lethargic and lackluster daily routine with a simple, great-tasting 2 oz. 5-Hour Energy shot. The "Become a Featured Fan" contest invites 5-Hour Energy fans to showcase why they are one of 5-Hour Energy’s biggest fans.

The winners will receive 72 bottles of 5-Hour Energy shots and also be placed on the team’s A-list on the 5-Hour Energy Fan Zone where their story and photo will be published alongside veteran Featured Fans like Steve Wallace, Braylon Edwards and Osi Umenyiora for aspiring 5-Hour Energy fanatics to see.

This is your chance to become one of the admired 5-Hour Energy fans. We know you’re creative, we’ve seen it before in previous contests, so tell us in 400 words or less by July 10, 2009 how you use 5-Hour Energy shots and attach a photo of you and 5-Hour Energy in action. We also know that our fans are extremely diversified and so a photo of you cramming a semester’s worth of knowledge the night before the exam is just as important as a fellow fan landing a nollie backside pop-shove-it on the half-pipe.

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